SALES PROMOTER – OPEN MARKET

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SALES PROMOTER – OPEN MARKET

  •   1 Vacancy
  • 50 Views

Experience

1 Year

Employee type

Full Time

Position

Entry Level

Offer Salary

Attractive

Job Description

The Sales Promoter will be responsible for increasing product awareness, driving secondary sales, and strengthening brand visibility across assigned open markets and retail outlets. The role involves engaging retailers and consumers, conducting product demonstrations, executing promotional activities, and maintaining effective product displays and availability.

KEY RESPONSIBILITIES
1. Drive secondary sales by promoting and selling company products to retailers, wholesalers and end consumers within assigned markets.
2. Ensure consistent product availability across designated retail outlets and identify opportunities to prevent stock shortages.
3. Maintain excellent brand visibility through effective product displays, merchandising and promotional material placement.
4. Execute market activations, sales promotions and brand awareness campaigns to stimulate consumer interest and increase sales.
5. Conduct product demonstrations and sampling activities to educate consumers and influence purchasing decisions.
6. Build and maintain productive relationships with retailers, distributors and consumers to strengthen customer loyalty.
7. Identify and develop new sales opportunities, retail outlets and potential customer segments within assigned territories.
8. Achieve assigned sales targets through proactive customer engagement, effective selling techniques and consistent market coverage.
9. Monitor competitor products, pricing, promotional activities and market trends, providing timely intelligence to management.


QUALIFICATIONS & REQUIREMENTS 
1. Minimum of Senior High School (SHS) qualification; a Diploma or HND in Marketing, Business Administration or a related discipline is an advantage.
2. At least 1–2 years of relevant experience in field sales, product promotion, merchandising or retail sales, preferably within the FMCG industry.
3. Demonstrated ability to promote products, influence purchasing decisions and achieve assigned sales targets.
4. Excellent interpersonal, communication, negotiation and customer engagement skills.
5. Good understanding of open-market sales operations, retailer relationships and consumer purchasing behavior.
6. Ability to conduct effective product demonstrations, market activations and promotional campaigns.
7. Strong organizational and time-management skills, with the ability to work independently and manage assigned territories.
8. Basic numerical and reporting skills, including the ability to maintain accurate sales records and provide market intelligence.
9. Willingness and ability to undertake extensive fieldwork, visit multiple retail outlets and work in a target-driven environment.
10. High levels of integrity, professionalism, self-motivation, resilience and commitment to delivering excellent customer service.

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